The Changing Face of Sports Marketing

Corporate sponsorships are the lifeblood of motorsports and all professional and major college athletics. Group 1001’s Mike Nichols talks about his company’s sports strategy and how women are helping transform the sports marketing game.... Read More

Transformation Continues in Speedway

Speedway continues to be a destination for entertainment and dining, and not just during the month of May. Mary-Rachel Redman updates a town transformation and a hotel project that seemingly can’t reach the finish line.... Read More

IndyCar Adding Sports Neurologist

The world of sports is taking head injuries more seriously than ever before, and that includes motorsports. Kylie Veleta has details on IndyCar’s move to add a neurologist to its medical team and the expected outcome.... Read More

The New IMS: A Balancing Act

For decades, the Indianapolis Motor Speedway was a one-event venue. Today, IMS plays host to some 200 events a year. Penske Entertainment’s Allison Melangton talks demand, balancing tradition and what’s next for IMS.... Read More

$90 million IMS Museum Makeover

The Indianapolis Motor Speedway Museum is undergoing a nearly $90 million transformation that will open to the public just before next year’s Indy 500. Mary-Rachel Redman gives us a sneak peek at what we can expect.... Read More

TechPoint Mira Awards Recap

Eighteen tech entrepreneurs and companies from across Indiana were honored at TechPoint’s 25th Annual Mira Awards. You’ll hear from one winner who left China at the age of 16 to chase the American dream.... Read More

NFL Draft: Will Indianapolis Host?

Will Indianapolis make a bid to host the NFL Draft and what kind of economic impact could it have on the region? We’ll hear from the Indiana Sports Corp. Plus, The Indianapolis Colts are taking their show overseas. We’ll get details on the team’s bold marketing plans for Germany and Austria.... Read More