PR agency Hirons promotes COO to CEO
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An Indianapolis advertising and PR firm has a new leader at the helm. Hirons promoted Deana Haworth to CEO, the company announced Friday.
Former boss James Parham is moving on to an advising faculty role and consulting on student-based efforts at Ball State University.
Haworth joined the company in 2000 as a public relations specialist and has been promoted to account leadership roles and chief operating officer, the first woman at the company in the role.
“My greatest accomplishment, throughout all my roles and responsibilities at Hirons, has been establishing deep connections with fellow employee-owners and our clients,” Haworth said in a news release. “As CEO, I’m eager to spark new growth for our clients’ brands and our agency business, while also empowering the next generation of agency leaders.”
The announcement follows the company’s 45-year anniversary celebration.