Business of Health: Riley & BaM Team Up to Use VR for Fundraising
A major hurdle in fundraising is getting people to care about your cause. The fundraising arm of Riley Hospital for Children at I.U. Health is launching a high-tech approach to connect with potential donors: virtual reality. The foundation worked with Bradley and Montgomery, or BAM, an Indianapolis-based creative agency, to build the VR experience.
Video Player is loading.
This is a modal window.
The media could not be loaded, either because the server or network failed or because the format is not supported.